A list of articles for professionals or founders just entering the innovation field who want to get acquainted with key concepts without getting too much into the weeds yet.
Toolbox
I discovered a long, fantastically written, and deep article from 2019 on Design Thinking and the story of IDEO from x in 2019. At this point, you're probably bored to death by these discussions, and the few of you still using this methodology have understood its limits and
Technology
Most multinationals are rushing to implement AI-powered chatbots as the simplest way to demonstrate they're doing something about AI. And that's fair, as we all recently discovered the power of a fluid (yet automated) conversation with an AI agent in one way or another. What we
Technology
As of February 2024, NVIDIA commands a market capitalization of $1.793 trillion, securing its position as the third most valuable company globally based on market cap, remarkably surpassing Google in valuation (this will change in the next few weeks or days as Amazon might trade slightly better anytime soon)
Technology
You might not know the author and media/technology analyst Neil POSTMAN, and it's a shame. In 1998, he gave a famous talk in Denver, Colorado about technological change. The talk delimited five big ideas about how technology brings change to society and culture that still resonates with
Beginner
Here is an interesting bit of news today if you want to understand better how digital platforms tick: following up on Netflix, YouTube (Google), and Spotify won't lift a finger to help Apple launch their new VisionPro mixed-reality headset next month. YouTube, Spotify, and some other popular apps
Strategy
After about 25 years in various positions, I'm still surprised that executive teams would consider that taking customers hostage (politely referred to as 'locking in') would be a sound strategy. I cannot count the number of persons I've met and sometimes work with that
Beginner
One of the simplest level-ups you can have when trying to develop a strategic mindset is understanding the difference between a product and a business model. And when I say simple I might be a tad optimistic. Here's an example in the automotive market: if you want to
Strategy
If you think about it, the very notion of segmentation is quite weird. Market segments are supposed to be specific sub-groups of customers sharing some common traits or qualities that will behave the same in regard to your product. It's convenient for marketers as it makes their work
Hot Takes
Withings is a French consumer electronics company that was among the first to explore health and fitness-connected devices in a different way. Beyond creating the first WiFi scale in 2009 and later an FDA-cleared blood pressure monitor, for me, their most remarkable device is their watch. Withings Unveils a Slick
Strategy
As someone working in the healthcare market, as well as tech gadgets and luxury regularly, I couldn't help monitor the rise of fitness trackers for many years, well before the birth of the Apple Watch. Tech fitness has always been a glorified collection of gadgets at the intersection
Hot Takes
An interesting link from the venerable Daring Fireball about the perception from within Google of how the company is going, quoting an engineer who worked there for 18 years: Much of these problems with Google today stem from a lack of visionary leadership from Sundar Pichai, and his clear lack
Weak Signals
I was lucky enough to be invited to chat on the podcast of my good friend Jean-Louis Frechin, who has been one of the leading design figures in France for so many years. The podcast is in French (sorry - not sorry): Le design parmi les gens: Philippe Méda, pilote