Unlike crypto and the latest fads, artificial intelligence (AI) seems to be the most significant technology breakthrough since the Web. How do we know? Because it's already affecting you or your customers, and if you're not already preparing, your competitors certainly are. Here's what we think you should understand about it as it unfolds...
I am not very much sharing all the AI tools I've been testing these last months, nor the ones I currently use. That being said, I found the latest Google tool, Notebook, quite illustrative of the current state of AI. Notebook is designed as a sort of mood...
Imagine you're one of the most advanced companies worldwide on AI technology and, at the same time, one of the largest, richest businesses on the planet with near infinite money for marketing and running ad campaigns. What would you pick as the perfect consumer use case for your...
I've probably had a growingly negative opinion about Apple these last years, but I'd be ready to bet that Apple Intelligence (Apple's rebranding of AI) will underwhelm. My core experience is that companies don't solve strategic positioning and a lack of innovation...
Most organizations cannot ship the most basic applications imaginable with any consistency, and you're out here saying that the best way to remain competitive is to roll out experimental technology that is an order of magnitude more sophisticated than anything else your I.T. department runs, which you...
Since 2021, and in close partnership with Microsoft, McDonald’s has been testing AI chatbots for drive-thru orders in about 100 locations. They just decided to pause this large-scale test. Why? Well, despite trail-blazing advancements with this technology, the small percentage of errors in AI systems has outsized consequences when...
Two days ago, Apple announced that it would integrate artificial intelligence deep into its mobile OS. They call it Apple Intelligence because, well, Apple has to be Apple. The headline is that Siri will get some IQ points back and will eventually act like what we expect from a standard...
