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AI

Unlike crypto and the latest fads, artificial intelligence (AI) seems to be the most significant technology breakthrough since the Web. How do we know? Because it's already affecting you or your customers, and if you're not already preparing, your competitors certainly are. Here's what we think you should understand about it as it unfolds...

67 posts from AI See another: Hot Takes, Weak Signals, Strategy
Apple Intelligence won't 'just work' because of better AI
July 1, 2024 by philippe

Apple Intelligence won't 'just work' because of better AI

I've probably had a growingly negative opinion about Apple these last years, but I'd be ready to bet that Apple Intelligence (Apple's rebranding of AI) will underwhelm. My core experience is that companies don't solve strategic positioning and a lack of innovation...

A fair point about implementing AI in your organization...
June 28, 2024 by philippe

A fair point about implementing AI in your organization...

Most organizations cannot ship the most basic applications imaginable with any consistency, and you're out here saying that the best way to remain competitive is to roll out experimental technology that is an order of magnitude more sophisticated than anything else your I.T department runs, which you...

McDonald’s hits the brakes on AI Drive-Thru Orders
June 17, 2024 by philippe in AI

McDonald’s hits the brakes on AI Drive-Thru Orders

Since 2021, and in close partnership with Microsoft, McDonald’s has been testing AI chatbots for drive-thru orders in about 100 locations. They just decided to pause this large-scale test. Why? Well, despite trail-blazing advancements with this technology, the small percentage of errors in AI systems has outsized consequences when...

Apple and AI, what's going on?
June 13, 2024 by philippe in AI

Apple and AI, what's going on?

Two days ago, Apple announced that it would integrate artificial intelligence deep into its mobile OS. They call it Apple Intelligence because, well, Apple has to be Apple. The headline is that Siri will get some IQ points back and will eventually act like what we expect from a standard...