🟢 The year the GAFAM could disappear. Episode 3, Apple
In this series of five articles, I will discuss each of the current GAFAMs as 2023 might be the year their reign of supremacy on our life, work, and social connection comes to an end.
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Is TikTok a propaganda machine? It's certainly a cash machine.
TikTok has been, for a few years, the center stage of heated debates about being a Chinese propaganda machine in the West. The irony of American tech companies and social networks pointing the finger on how TikTok could sabotage democracies when the January 6 committee is still trying to figure
The Lisa is 40 years old, and we still misread it as a failure
You probably heard many stories about Apple's Lisa historical flop. Launched in January 1983 at a 5x to 7x price point above the best-selling IBM PCs of the time, Lisa was discontinued in 1986 (its remaining inventory was famously buried in a Utah landfill to justify a tax
Understanding the slump in an innovation market as a positive signal
In a previous newsletter, I addressed some misconceptions about timing market entrance for innovations.
🟢 Timing technology push and market pull for incubation programsOne of the most requested frameworks I often have from corporate customers is how Gartner’s hype and innovation diffusion work together. To my knowledge, this is weirdly
The shop that didn't need a website
One of the shops in our cozy city of Haarlem sells high-end HiFi. As I pushed the door for the first time a few years ago, I was surprised at the really exceptional brands they had in store. The friendly owner was surprised too. He politely asked if I had
🟢 The year the GAFAM could disappear. Episode 2, Microsoft
In this series of five articles, I will discuss each of the current GAFAMs as 2023 might be the year their reign of supremacy on our life, work, and social connection comes to an end.
The digital native myth
Today, a quick note for future reference as I still hear a lot of marketers still strategizing about "digital natives."
The digital native demography is a common target of many incumbent companies trying to get more into digital. How to address the digital natives effectively has been the