I have recently realized that most startups are still in innovation-as-usual mode. Day in, and day out, they keep on
I took the time to rewrite and hopefully clarify an essential article from 2017 on the link between marketing and pricing and why it should be as simple as possible.
While being the uncontested leader in 2014, by 2020, Samsung had lost China entirely. From an 18% market share of
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