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Philippe MEDA

Since 2007, Philippe has collaborated with hundreds of startups and advised numerous multinational corporations on disruptive innovation strategies. He also teaches MBA courses in Europe and Shanghai.

new trend - innovation copilots

Innovation is like Oxycontin

Lee VINSEL [http://leevinsel.com/blog] is an associate professor at Virgina Tech. He gently explains that innovation is like oxycontin in the academic field. And that when he’s pitching innovation to university administrators he does what consultants do when they try to part a customer from its money:

Reboot your innovation process

🌊 Why is your innovation program missing out the next market wave, again and again

I’m often surprised to see leading companies with solid innovation programs missing obvious market turnarounds. They record the same weak signals and trends that I do, they understand them as well or better than I do, but they fail to act on them appropriately. In my experience, the key

The design thinking craze

The design thinking craze

Natasha JEN formulates a very calm and articulate deconstruction of the design thinking craze. Just like open innovation, lean methodologies, effectuation, or intrapreneurship… design thinking is a methodology that is better at selling the idea that there is a one-size-fits-all solution to every corporate strategic hurdle than actually delivering anything

zuckerberg congress - dark patterns - innovation copilots

My Innovation radar 2018 — Part 2, Platforms’ Dark Patterns

We discussed in the previous article the idea of the weak singularity, where all connected devices tend to be harvested by a few massive platforms as a global sensor network targeting us for ads (or broader influence strategies). The follow-up of this trend is what we call Platforms’ Dark Patterns,

innovation radar - innovation copilots

My Innovation Radar for 2018 — Part 1, The Weak Singularity

As I did mid-year 2017 [https://innovation-copilots.ghost.io/my-innovation-radar-for-2017], I will start today a discussion on what I have on my innovation radar. This is what I believe will shape both B2B and B2C markets for the next two to three years. Unlike last year, I will split it

china - innovation copilots

China innovation now leads the planet, not California

Among other things, China's innovation now leads the on-demand mobility revolution with more and more electric vehicles and… bikes. While I was already forewarning my customers in luxury, automotive, energy, and retail for years, this is hopefully obvious for everyone. The country's size, the problems it

vision - innovation copilots

Our next set of tools reconnecting corporate culture framework and business model

I won’t develop fully the tools and how to use them in this article. It’s all about giving a first tour of the concepts and how simple they are. The first illustration is how powerful CUSTOMER-driven companies (Amazon) connect their culture, leading with strategic empathy to identify emerging