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Trading risks keynote
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🟢 Fifty shades of digital
Digital, digital, digital! For most, it seems to be black magic, or worse, a concept so simple that everyone gets it now! Well, it's neither (even if I'm not entirely sure about black magic). Let me share a framework on 'what is digital' that I've been refining for a few years...
🟢 The fundamentals of opposable marketing
I took the time to rewrite and hopefully clarify an essential article from 2017 on the link between marketing and pricing and why it should be as simple as possible.
How Samsung Lost China
While being the uncontested leader in 2014, by 2020, Samsung had lost China entirely. From an 18% market share of