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Hot Takes

Straightforward discussions on why often we disagree with the current hype, without filters or buzzwords.

startup fever

Are European startups solving real problems?

Cover [https://www.cover.build/] is a startup I’ve been following for quite a while. It’s based in Los Angeles and its job is straightforward: > We design, permit, manufacture, and install beautiful backyard homes in Los Angeles. Completely custom to your property, no subcontractors to deal with,

innovation strategist - philippe méda - blendwebmix - video

What is an innovation strategist?

Sébastien MEUNIER [https://www.linkedin.com/in/sebastien-meunier/] from France 3 TV, asked to me to do a quick interview at #BlendWebMix [https://innovation-copilots.ghost.io/meet-me-at-blendwebmix/] a few days ago. He asked me what was an “innovation strategist”, how I was making money and a few other things about

pas de risque pas de startup - keynote - innovation copilots

Keynote (Pas de risques, pas de startup !)

I haven’t done a public keynote in a while, so just a quick heads up: I will be in Toulouse (France) and have a one hour talk on startup valuation, managing risk and uncertainties, and what it means for investors (including corporations and their innovation programs). It’s in

Pick our brains as a Service

Pick our brains as a Service

Some of our customers are already using this retainer-on-demand consulting format but most companies still contact us too early or too late to work on innovation projects. Too late, when they have thought through many points already and have engaged resources, they contact us to legitimize their approach or they

Hema Market - China - Digital is Over - Innovation Copilots

Hema Market, the Full ‘Digital is Over’ Experience

Since 2016 (a bit more actually), I’ve been pushing this simple concept: Digital is over! [https://www.icopilots.com/digital-is-over-now-what] Being back in Shanghai right now is among many things a perfect opportunity to check how far digital has been integrated into the everyday life of this massive consumer

Why ad is monetization wrong (really)

Why ad is monetization wrong (really)

In a recent article on Medium called The End of the Ad-Supported Web, Julien Genestoux puts the finger on many things I was obsessing with these last few months about ad monetization. You may want to read the article first; my additional comments are below. The main gripe with ad

🤩 Are Internal Influencers The New Face of Your Marketing?

🤩 Are Internal Influencers The New Face of Your Marketing?

If you’re trying to understand how retail tries to adapt to an always-on, always connected customer base, US department stores are fantastic case studies. Macy’s, the largest of them [https://en.m.wikipedia.org/wiki/Macy%27s], went probably through all the cycles of digital trends you can