The Creative Method

Today, I’d like to share with you one of the best presentation on creativity. This is the work of Jason Theodor from Toronto.

The slides describes multiple systems for idea generation, problem solving, and originality. It emphasizes the importance of routines, explains appropriate brainstorming techniques, and much more: all with unexpected examples and takeaways.

And that’s part of the set of tools we use ourself in our own “SAFE” creativity process.

Author: Philippe Méda

Philippe has been training about 200 startups a year since 2007, consulted for dozens of multinationals on rupture innovation or corporate incubation. He also teaches innovation in key MBA programs in Paris and Shanghai.

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