šµ Cruising in chaos - Part 2, Shifting to specific mental models
In this series of articles for the summer, I explore the key differences between innovation during linear and relatively stable times and those like... now.
The crystal ball is broken
Letās state the obvious: no one can see the future.
Not your C-suite, not your consultants, not even your favorite futurist with a nice deck. And if youāre still building five-year strategic plans based on linear assumptions and clear milestones, congratulationsāyouāre navigating a hurricane with a sundial.
Yes, some parts of the future are predictable. Demographics, legacy infrastructure, or global soft power dynamics move slowly, like tectonic plates. You can foresee that Europeās population is aging, that China is investing in Africaās ports, or that energy grids wonāt modernize overnight.
But hereās the catch: the tectonic shifts are now intersecting with weather patterns of chaosāshort-term, erratic, and often brutal. The system is so interconnected and unstable that one executive decision in Washington or Beijing, and your entire sourcing strategy collapses. You go from ābest-cost country sourcingā to emergency reshoring in three months.