It’s a book…

  • What do you have there?
  • It’s a book.
  • Do you scroll down?
  • Nope. You turn the page. It’s a book.
  • Can you walk with it?
  • No. It’s a book.
  • Well can it tweet ?
  • No.
  • Can it text? Can it WiFi? Does it need a password?
  • No.
  • Can it do this (TOOT)?
  • No. It’s a book.
  • (…) Mmmmh…
  • Are you going to give it back?
  • No. But I’ll charge it up when I’m done.
  • (Sigh) You don’t have to…

Il faut que je comprenne pourquoi je n’ai toujours pas de Kindle en dépit 1. de ma technophilie invétérée, 2. du confort de lecture que je lui reconnais bien volontiers, 3. de mon budget Amazon qui flirte déjà avec le budget militaire d’une petite dictature bananière, et 4. de ma volonté persistente de réduire le poids de mes affaires dans mon nombreux déplacements. Si j’avais l’édition papier en plus de celle électronique, je crois que je serais parfaitement heureux. Ce doit donc être que j’aime mes rayonnages de livres ?

(Merci à Lane Smith)

Author: Philippe

After obtaining a PhD in biotechnologies, and working in a medical diagnostic startup, Philippe Méda has managed teams and companies in the medical and pharmaceutical industries for over fifteen years. Following an MBA in 2007 Philippe founded Merkapt, a consulting agency in charge of co-piloting innovation for startups and large multinationals, in Europe, and Asia. Since then he has been training 200 to 300 startups a year, consulted for dozens of multinationals on rupture innovation or corporate incubation, and was directly involved in more than 150 startups building their market fit and scaling up their business. Philippe also teaches innovation and business model design in key MBA programs in Paris and Shanghai and is now living in Amsterdam.