The global market paradigm as we know it is unravelling. Yet, you don't have to be an herald of the apocalypse in your organisation and face insurmountable political challenges. As a global brand, preparing for radical innovation in the market is always a matter of building optionality.
In this article we’re going to discuss retrograde analysis, scouting portfolio, optionality and retooling your innovation program to adapt to a high uncertainty market.
Most of innovation programs that I encounter are still organized as R&D programs. We often call that the…
The second article on how to build a tailor-made corporate incubation program deals with the 'BUSINESS' revenue of such an initiative.