My first MBA class a long time ago was about finance. I was explained that the simplest (and probably most accurate) definition of finance is « Money over time ». It struck me yesterday that the simplest definition of innovation is “Customers over time”.

Tagged definition of innovation
Philippe Méda

Philippe Méda

Philippe has been training about 200 startups a year since 2007, consulted for dozens of multinationals on rupture innovation or corporate incubation. He also teaches innovation in key MBA programs in Paris and Shanghai.
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