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Consultancy Innovation Strategy

What is an innovation strategist?

Sébastien MEUNIER from France 3 TV, asked to me to do a quick interview at #BlendWebMix a few days ago. He asked me what was an “innovation strategist”, how I was making money and a few other things about my job! He then snapped skillfully together an interesting montage. And yeah, it’s in French (^_^’)

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Consultancy Innovation Mindset

Pick our brains as a Service

Some of our customers are already using this retainer-on-demand consulting format but most companies still contact us too early or too late to work on innovation projects. 

Too late, when they have thought through many points already and have engaged resources, they contact us to legitimize their approach or they hire us on a too narrow scope. 

Too early, when the initiator doesn’t have the power to put into action, doesn’t have the resources or the back up. So it becomes a very short mission/discussion to help the client have the next steps clear to sell internally.

All in all if we decided to share about our on-demand format of consulting, is to ensure our clients (and potential ones) can use us to the best of our potential of value creation. Innovation is motion, so as co-pilots it is key that we are present at the right time to support and more often the case trigger the shift.

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Consultancy

Are Innovation Conferences Dead?

Not sure that traditional innovation conferences can get there. Which means delivering focused keynotes in context of a) a specific market problematic and b) a specific company culture. Which is interesting for us and small consultancies in general I guess…

As a matter of fact, I also realized that I couldn’t find a single interesting innovation conference to attend this year as a guest (seems I’m not alone).

Truly the rarest resource we are looking for (as consultants who have been doing this gig for more than ten years) are not tools or methodologies. It’s staying on the edge of things and refreshing our point of view. Which is also what we end up selling to customers (methodologies are commodities).

Have you been to an innovation conference or a business event that didn’t plain suck recently? If so, please pretty please, give me a hint. : )

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Consultancy

The design thinking craze

Natasha JEN formulates a very calm and articulate deconstruction of the designthinking craze.

Just like open innovation, lean methodologies, effectuation, or intrapreneurship… design thinking is a methodology that is better at selling the idea that there is a one-size-fits-all solution to every corporate strategic hurdles, than actually delivering anything real.