Rear-view innovation

Innovation is always difficult to grasp because corporate culture lags behind.

The market shifts that your organization has internalized and adapted to are usually ten years old. For your teams, Uber might still be considered a startup. Or worse… Facebook.

innovation in the rear view mirror - innovation copilots

And in the end, the game-changers are not the ones that understand Ford’s quote “When If I had asked people what they wanted, they would have said faster horses”… The game changers are the ones who make it understandable for their whole organization.

Author: Philippe

After obtaining a PhD in biotechnologies, and working in a medical diagnostic startup, Philippe Méda has managed teams and companies in the medical and pharmaceutical industries for over fifteen years. Following an MBA in 2007 Philippe founded Merkapt, a consulting agency in charge of co-piloting innovation for startups and large multinationals, in Europe, and Asia. Since then he has been training 200 to 300 startups a year, consulted for dozens of multinationals on rupture innovation or corporate incubation, and was directly involved in more than 150 startups building their market fit and scaling up their business. Philippe also teaches innovation and business model design in key MBA programs in Paris and Shanghai and is now living in Amsterdam.